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What is the “Best” online business for you?

OK, I write something about online business almost every month…when I’m writing that is.

I am often asked the same questions again and again by people that are looking to join a business.

The main questions I get quite a bit of the time are:

What is the best type of business to run online? Should I start a shopify store or Amazon FBA? What about those big ticket programs? Those guys always say you can make a lot of money very quickly.

There is no single answer that will answer any of these questions for all people looking to start a business online.

There are a lot of factors to think about.

What type of personality are you?

Do you have the resources to go Amazon FBA?

Do you have the ability to fulfill orders with your Shopify store?

What type of sales or marketing skills do you currently possess?

Are you looking to do something very long term? Create a brand?

How much time do you have to spend on your business?

How much money do you have to spend on your business?

As always, the last question listed above always seems to be the elephant in the room for most.

For some reason, a lot of people out there have this belief that you can just show up, spend a few bucks to get a domain name and site and you can generate tens of thousands a month if not more.

Sorry to burst your bubble, but whether we are talking a business online or a brick and mortar business, business is business and there are costs associated with them both.

But let’s just jump in and really take a look.


Ecommerce, it would seem, is the latest and greatest thing online right now.

Whether you are starting your own store front ecommerce store with Shopify or some other ecom platform, there is someone just around the corner with a course that will “explain it all” and show you how to create a six or even seven figure operation for just a couple of thousand dollars.


Let’s think about this for just a moment.

First, is ecommerce a viable platform to make a lot of money online?

Yes, it can be.

Does it require a lot of skill to start?

Not necessarily, BUT…and this is a HUGE BUT, learning how to set up a store and fill it with products is just the tip of the iceberg.

You are going to have to learn a bit about drop shipping and shipping in general.

You will need to find products that are both trendy and popular.

And you will also need to learn all about advertising your products online, including testing, split testing and so on and so forth.

Most ecommerce owners do not work an hour a day on their businesses and many work much more than they would at a regular 9-5.

However, if you have the retail bug, a lot of patience, organizational skills and are willing to do a lot of testing to find what works and what does not then ecommerce may be for you.

Typically, a successful ecommerce store is going to take a little bit of money to get going, somewhere between a few hundred dollars (if you happen to find a great product or two) to a couple of thousand dollars.

And don’t forget, competition in this industry right now is extremely high, so there’s that to contend with as well.

Affiliate Marketing

I’ve been listening to people for years talk about their affiliate marketing programs and how they are doing so well selling products for others.

Admittedly, I have never been a big affiliate marketing sort of guy, so I can only rely on what other marketers have told me.

Once again, just like ecommerce, which I think affiliate marketing is a version of, there can be a lot of testing involved.

The trick here seems to be finding the perfect audience for your affiliate products.

The good news is that many affiliate programs and even businesses that have their own in house affiliate programs, offer training and marketing tools for you to use with their products.

Once you find a winning product and tie it to a hungry, targeted audience, you can generate some very good income.

If you were to look for a good course, or a good mentor to follow, Pat Flynn over at smartpassiveincome.com is the guy to follow and learn from.

This guy has been online for quite some time and has built up a very solid business over that time.

Pat’s success, like most successful entrepreneurs, has not been overnight, but Pat stayed with his vision and has created something truly awesome!

The Big Ticket Opportunity

When I first started marketing online back in 2009, I started with a cash gifting program.

I know, I know, cash gifting is at the very least on the fringes of what is legal and what is not and gifting has ALWAYS been controversial.

With that said, I didn’t know any better when I started and for a long time thought that gifting was an awesome method for generating income….because I was successful.

Looking at it now, I would not recommend jumping into any gifting program if for no other reason because there is too much controversy surrounding it and you can generate that type of income quite easily with a big ticket opportunity.

So, what is big ticket?

A big ticket opportunity is usually a program that costs over a thousand dollars to get involved with. There are even some programs with entry levels of $20,000.00 or higher!

So what’s the deal with big ticket and why are people drawn to it?

Most big ticket programs that I have been associated with or have reviewed do sell a product and you are charged for that product as well as becoming a licensed representative to go out and start selling that very same product, typically a digital product of some sort.

Many of these programs offer digital training covering areas such as self-development, online marketing or some other easily downloadable library that teaches the customer something.

The main thing here is the licensing, which allows you to market these same products to other people.

Does it work?

Absolutely! As long as there are people that are looking to learn how to market online, willing to purchase a business leadership course or some other self-development product AND have a desire to make a lot of money per sale then these opportunities are going to be around and be successful for a long time.

While many will argue that the products that come with these programs are not always the best, some of these products are very good indeed.

I personally have benefited from many products that I have purchased.

Yet, as I said above, the key is the licensing.

Most big ticket opportunities come with multiple levels within their organizations.

Some programs start out at $500 all of the way up to $20,000 or $50,000 for their information.

Depending on the level that you come in at, once licensed you could be selling these same programs to others and generating mouth dropping commissions.

Most programs will pay out 100% of the cost of the program, so if you can sell a product package at a $12,000 dollar level then you are going to earn the 12K as long as you are licensed at that same level!

For example, most people will enter this sort of business around the $3000 to $6000 dollar level. Let’s just say in this example we are buying in at $3000 dollars.

This will give you the products for all levels below yours as well as all products at the $3000 dollar level.

You will typically pay a small licensing fee, a couple of hundred dollars usually, and will have the ability to sell all packages associated with the program.

While you may sell a $6000 dollar package to someone, because you are at the $3000 dollar level you will only earn up to that level with the difference being passed up to the next qualified person at the 6K level.

Many times people will come in at a lower level and upgrade as they make more sales AND especially so when they make a few sales at higher levels.

No sense in doing the work and watching to money go to the next guy or gal that IS qualified at those higher levels!

What’s Best for You?

At the end of the day, the online business that is best for you is the one that you will have to take a look at.

I have some ecommerce sites that I generate income with as well as a big ticket program that I work with.

The one thing I can tell you for sure is that if I could only choose one, I would choose big ticket every time, but that’s just me.


Because I don’t have to inventory anything, all products are digital so the client can download them straight to their computer and the commissions are outstanding.

The one problem that I have always found is that the training is very poor if there is any training at all.

The solution for that is that I decided a long time ago that I would train people as they came in for free.

That way I knew that they, at least, would know what I know and have the same chance I have for making sales.

And no, we aren’t talking about being a hard charging, high pressure sales person. I am not a sales guy, but I learned how to generate sales without having to be.

Good news for you is that I am willing to show you how to generate these sales, without being a sales person, for free! All you have to do is check out my link: workwithmarkrandall.com

No matter what business model you choose, make sure it is the one that you are willing to work on when the money isn’t coming in and it’s the one that will get you to YOUR dreams and YOUR goals the best way possible.


What’s Up with Big Ticket Programs?

I’m not going to lie, I have always liked big ticket programs.

I have always liked the fact that you can get out there and generate a very large income very quickly.

What I have not enjoyed is the fact that so many people cannot do the same thing.

And no matter how hard I have tried, I have had very little success helping those that have struggled with big ticket opportunities to become more successful with them.

That’s one of the reasons why I chose to start the Elite Marketing Systems Group in the first place; I wanted to help.

MOBE and Digital Altitude

MOBE, also known as My Online Business Empire and Digital Altitude have both been shut down by the FTC.

In March of 2018, Digital Altitude/Aspire was shut down by the FTC.

The reason for the injunction by the FTC was due to alleged misleading or false claims of income potential.

And if you look at the claim closely and the original site, they absolutely made false claims of income to their potential clients.

MOBE, as it would be, is actually where the owner of Digital Altitude, Michael Force, sprang from.

Ironically enough, the Federal Trade Commission came knocking on the MOBE doors quite soon after their shut down of DA, June 11th, 2018.

So why am I talking about two companies here that were shut down by the FTC for making false claims of income and income potential?

Because it is important that those of us that create coaching and training sites and or programs must be honest or we too will face the fire from the FTC.

And rightly so I might add.

You do not tell potential clients that they are absolutely going to make such and such figures in such and such time.

There are many people that are profiting in big ticket programs, ecommerce programs, network marketing programs…you name it.

And I do not believe that these programs are scams.


…you DO NOT, under ANY circumstances make promises of riches to anyone no matter what awesome program you may be in. Period!

This is a Warning

Some people may wonder why I am writing this post, I mean this occurred over a year ago!

I’ll be more than happy to tell you why.

First, as I stated above in the opening paragraph, I like big ticket programs. I like how quickly you can generate a large about of money and I even like the products that are sold.

Second, I hate marketers that lie, especially about income and income potential.

Third, I want you to be able to generate an incredible income and quite simply, a big ticket program can be a great way to do so, when you know how!

Lastly, although I promote a big ticket program and while I want to attract my audience to that program, I do believe that you must crawl before you walk and walk before you run.

Let me explain.

Crawl, Walk, Run

The idea that you or anyone else can come online and hit the lotto is a delusion.

Like everything else in life, success online comes with sacrifice and hard work. I do not believe in the idea of success that is not earned and for the most part, those that are successful have earned it, they have taken the time to learn their “trade.”

You see, I too could make claims of how easy making money online is, after all, I do think it is quite easy, but…

…easy is a matter of perspective. Riding a bicycle is easy to most people, but it can seem like a monumental hurdle for anyone that has never done so.

With that in mind, I often think of building a business online should adhere to what I call the crawl, walk, run method.

Start at the Beginning

Obviously, the first thing you will do as a human, in terms of mobility, is to crawl. Most of us humans accomplish this somewhere within the first year of our lives.

That’s a six months to a YEAR!

I mean, isn’t that incredible? That it literally takes six months to a year just to be able to crawl?

But then what happens?

Suddenly, with more confidence and a little prodding from our parents, we actually start taking steps, baby steps not to be too cliché, but ultimately we walk.

A few more months and we are running, perhaps not very well, but we are trucking along at any rate.

So what’s the point?

The point is this. While I love a good big ticket program, for a newbie to expect that they too will start generating thousands and thousands of dollars on auto-pilot is not a dream, but rather a fantasy, a fantasy that too many shady marketers will use to their benefit.

Like ALL business models, there are skills to be learned and honed. There are long days and there is constant learning.

More than anything else, there must be the “grit” to get it done, that one character trait that won’t allow you to quit no matter what.

As far as MOBE or Digital Altitude are concerned, or any other company out there, whatever they could have been has been lost by those that wanted to skip the stages that you must go through.

And this is something that all marketers should keep in mind. We all enjoy the opportunities that exist, but we mostly enjoy these things because we already know what work must be done and we enjoy even that.

If you are looking to join a big ticket company, I do not want to discourage you, but I do want to leave one piece of advice for you.

If it seems too easy, if some slick marketer out there has convinced you that you can make a ton of money, very fast without having to deal with the normal ebbs and flows of business then you are on a very fast path indeed and that path will lead to you losing money.

While big ticket is awesome, you may want to cut your teeth on a program that doesn’t cost near as much. Hone your skills, learn how to set up a sales system. Learn how to test advertising.

If you never give up, you WILL succeed, but you shouldn’t think that you are going to be able to run a marathon when you haven’t even learned how to walk across the yard.

Do the work, focus on your “education” and remain steadfast on the object of your desires. In the end, you may be the greatest “marathoner” of us all!

See you at the top!


Podcast: 3 Steps to Online Income

Is Online Income Generation Really that Simple?

I hear it all of the time; is online income generation hard or easy?

It’s a weird question.


Primarily because I am assuming that the person asking such a question is in the first place, looking to accomplish a goal or a dream.

Whether or not online income generation is hard or easy doesn’t seem to matter to me.

The real question should be, What are YOUR dreams worth?

What are YOUR Dreams Worth?

Are they worth the time and money that you will put into them?

They worth off the TV on weeknights?

What about missing the big game?

They are YOUR dreams, not mine.

As far as I am concerned, it doesn’t matter if a goal is easy to accomplish or difficult to accomplish.

Thankfully, generating an income online is NOT difficult and to me is even somewhat easy.

But the “easy” part is also a perspective.

Easy Online Income Generation

Most of my adult life I have been in the plumbing industry and while I make a good income, it’s NOT easy.

When I come online and say…write a blog post or create a podcast episode, I would say that is quite easy.

Over the years, I have been standing on my soap box and preaching the gospel about how all you need to accomplish online success is your implementation of 3 steps.

I’ve written about it in eBooks, promoted this idea on several videos and podcasts and even talk about it face to face with prospects or anyone that will listen.

Obviously, I believe online income generation is fairly easy to accomplish.

But I have to admit, riding a bike is an easy task, but if you have never ridden before, it may be a bit of a daunting proposition for you to start riding.

Yes, there are things to learn and skills to develop, but what are YOUR dreams worth?

Nothing I show and teach people about making money online is really that difficult, yet some decide it isn’t worth it.

I would say that has more to do with their lack of faith in themselves and a lack of desire to see their dreams come true.

I this episode, once again, I talk about the 3 steps to online income generation.

And make sure that you stay posted to this blog and my YouTube channel because I am about to launch a new eBook breaking everything down.

And, as always, it will be free!

My YouTube channel, for those of you that have not subscribed, is: http://youtube.com/elitemarketingsystem

Hope you like the podcast.

See you at the top!


The question is simple.

What are you doing today to make your tomorrow better?

This is a question that pops into my head on a daily basis, especially when I am in the company of people bitching about where they are in life.

The bottom line is this:

Where you are today is most likely a result of what you did yesterday.

If you want real change in your life, then change something.

If you don’t like what you are doing, your job, your home, your car, your relationships…

…then change them.

Leave your dead end job, buy a new home, get rid of your car, develop new relationships.

Your reality, your life, is YOUR responsibility.

And the question remains.

What did you do yesterday to make your tomorrow better?

See you at the top

What is the Best Online Business for 2019 and beyond?

What is the best online business out there today?

Is there more than one?

How do I find out if this business is a scam or that business requires a lot of time? Or money?

I’ve been marketing online for about 10 years now and this question comes up EVERY year and it will come up every year in the future.

People are always looking for the “best” business to get involved with.

This podcast deals….or touches on…what the Best Online Business is for 2019.

What is it?

The absolute BEST business for 2019 and beyond is…

…the business that is the right fit for you, one that no matter what, you will not quit on.


Because the truth of the matter is that the business model or the opportunity itself does not predict success.

The biggest predictor of success, online or otherwise, is YOUR grit.

That is, your ability to see it all the way through to success.

What you should be looking for is a business that you can get behind and push because you believe in the business and ultimately yourself.

See you at the top!

Strive for Excellent Customer Service

Customer Service will set you apart, for Better or for Worse

If there was one thing that sets your business apart, for better or for worse, that one thing would be customer service.

In this podcast I discuss the benefits of good customer service standards from the get go.

You ARE going to make an impression with your business, one way or the other, whether it is a positive experience or a negative one is up to you.

See you at the top!


Are You Willing to Make the Sacrifice?

Work ethic, discipline, focus, sacrifice…what is your dream worth?

Will You Make the Sacrifice for Your Freedom?

Your freedom, both time and money, are available to you right now, if…if you are willing to sacrifice the little pleasures that most are programmed to enjoy.

What do I mean by this?

There are so many people coming online looking to become entrepreneurs, people from all walks of life, all genders, all races, all religions and beliefs.

Since there is no shortage of people with the desire to change and have a “better” life or lifestyle, the question must be asked.

Why are so many people failing?

I think the answer is clear and straightforward.

Most people aren’t willing to sacrifice the little things that they enjoy right now in order to enjoy a much more abundant and richer life later on.

Sacrifice is Key

When we talk about sacrificing something in exchange for a goal, we obviously aren’t guiding you towards some sort of cult ritual, but rather offering a suggestion for a lifestyle change.

After all, you aren’t going to see changes on the back end until you change the front end.

If you are complaining about time restrictions, sit down and figure out where your time is going now.

Are you buying groceries and cooking, are you watching your favorite shows on TV?

What about the weekends, are you spending time improving your craft, honing your marketing skills?

When is the last time you took the time to read a book?

Have you ever thought about tracking what it is that you do all day long?

Here’s a big one, how much time are you spending on social media?

Often times sites like Facebook and YouTube are a HUGE drain on time that could be spent learning ad copy.

Are Your Dreams worth the Sacrifice?

When it comes down to it, whether you like it or not, there will be a sacrifice.

You are either going to turn off the TV and pick up a book, close social media down for a couple of hours and become more disciplined with your time now…

…or you are going to have to set aside your goals and dreams…or at least limit them to a degree.

You see, whatever you give time to is what you are going to become proficient with.

Is it the latest game on PlayStation or are you learning about your market, finding out what their problems are and how to solve them?

Entrepreneurialism is not an easy path, no matter what some seedy marketers are telling you.

The accumulation of wealth and success requires sacrifice, it requires self-discipline.

This is probably why so many opt out and tune in to the latest “train wreck” on TV.

Decide what you want today.

Make a choice. Do you want painless today and sacrifice your dreams or do you want to push forward and take the path of much resistance in order to achieve all that you imagine?

It’s up to you.

See you at the top!


Podcast: Delivering Value

If there were one rule that all entrepreneurs should follow, it would be a rule based on providing as much value to customers and clients as possible.

We all hear how we need to create valuable content, but so few truly focus on creating that value in the first place.

We make video after video after video, we create podcasts or blog posts or write articles…all in the name of creating content, but much of the time motivated by the opportunity to place a link to our sales page in order to make more money.

We should probably start thinking about creating the most valuable, problem solving, solution filled content that we possibly can and stop worrying about the bottom line.

In this podcast I discuss becoming more value driven and providing as much value to our customers and clients as possible.

There is no doubt in my mind, that by creating value and solving our customer’s problems is the path that will lead to that by-product called money.

See you at the top!


Podcast: Getting Your Mindset Right


Mindset is the Missing Key For Most

For most people, failure in business has absolutely nothing to do with the product, program, or service that they are promoting.

Almost all business people that do not achieve the success that they are striving for or never seem to get off of the ground in the first place have but one place to look for answers as to what happened…the mirror.

You see, before you are successful with your business, whether it is online or offline, you must “see” yourself successful and, in fact, be successful between your ears before you ever will be able to achieve your goals in the “real” world.

If you want to be a millionaire, be a millionaire. Imagine yourself with the wealth and abundance you are looking for and strive to be that person.

Ask yourself, “How would my millionaire self make this decision?”

Use your imagination to be that person of wealth, see your daily life, your routines and principles. Experience the moments as deeply and as emotionally as possible.

We have been told these things in many different books, but still, 95% of all new businesses fail within the first year.


You must achieve the mindset of who and what you want to be long before you become that person.

In this podcast I discuss the power of the mindset and how you must change yours in order to reach your goals and realize your dreams.

See you at the top!


I’m a huge advocate for people starting their own online business.

In tonight’s podcast, I talk about different reasons for why you should start an online business.

And while many of the articles that you will find out there may be a bit dated, the reasons that they suggest are still valid today.

See you at the top!